Mission

Mission

Excellence in Customer and Client Relations

ICERTIAS’ aspiration is to award Customers’ Friend medals to companies that invariably offer experiences of the utmost calibre.

What we Dream of?

A superior, customer-friendly relationship between consumers and sellers (product and service providers and manufacturers) is what we dream of - on all markets and in all the countries we operate.

In Customer Relations we strongly encourage and promote: appreciation, understanding, listening, responding, serving, patience, attentiveness, positivity, empathy, kindness, competence, honesty, respect, adaptability, professionalism, responsibility, knowledge.

Consumer's Attention

Only companies worthy of the consumer's attention and money are included in the ICERTIAS Customers’ Friend programme. We seek out companies, products and services that are so impressive that they are the choice consumers would recommend to their family, friends and colleagues.

Only companies worthy of the consumer's attention and money are included in the ICERTIAS Customers’ Friend programme. We seek out companies, products and services that are so impressive that they are the choice consumers would recommend to their family, friends and colleagues.

For the Best Companies

Our experts are continuously searching for the best organisations, companies, products and services worldwide. Subject to detailed verification and user evaluation, it is then decided which companies, products and services qualify to join our esteemed ICERTIAS Customers’ Friend programme and carry the gold insignia that is the ICERTIAS Customers’ Friend medal.

        User experience has already been established as a battleground for companies to distinguish themselves...  

Fortune, 8 Mar, 2018

        There is only one boss-the customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.        

Sam Walton